The Mississippi Gulf Seafood Trail is the next phase of Mississippi Hospitality and Restaurant Association’s (M.H.R.A.) restaurant marketing effort, building on the success of the “Every Shrimp Has A Tale” campaign in 2013. M.H.R.A. has been working on this new dining attraction in conjunction with Mississippi tourism and seafood organizations. Over 40 restaurants from Waveland to Pascagoula have signed up to be inaugural members of the Mississippi Gulf Seafood Trail.
“The Mississippi Gulf Seafood Trail is a celebration of incredible bounty of the Gulf of Mexico. It will provide consumers with the opportunity to connect with restaurants that will be serving the highest quality seafood direct from the Gulf of Mexico,” said M.H.R.A. Executive Director Mike Cashion.
The Mississippi Gulf Seafood Trail will be promoted during a special today 8-week “Summer of Seafood” campaign running from June 21 to August 15 2014. The campaign will feature daily menu specials, online contests and other incentives to encourage residents and visitors to visit as many of the participating restaurants as possible on the Mississippi Gulf Seafood Trail this summer. Visitors to the campaign’s website (www.mississippiseafoodtrail.com) will be able to search restaurants by the type of Gulf seafood they are interested in eating and also by city.
For more information on the Mississippi Gulf Seafood Trail and list of participating restaurants, please visit www.mississippiseafoodtrail.com and the campaign’s Facebook page (www.facebook.com/mississippigulfseafoodtrail).